Above Diamond and its affiliates (collectively referred to as “Above Diamond,” “we,” “us,” or “our”) highly value your privacy and are committed to protecting the personal information you provide. This Privacy Policy explains how we collect, use, share, and safeguard your personal information in accordance with Thailand’s Personal Data Protection Act B.E. 2562 (PDPA) and other relevant laws.
1. Scope of This Privacy Policy
This Privacy Policy applies to the personal information collected through our website [https://abovediamond.com] and other online services owned and operated by Above Diamond (collectively, the “Services”). Please note that it does not cover third-party websites or applications linked through our Services.
2. Definitions
- Data Controller: The entity responsible for deciding how and why personal data is processed.
- Data Processor: A third party that processes data on behalf of the Data Controller.
- Data Subject: Any individual using our Services, whose personal data is subject to processing.
- Personal Information: Any information that directly or indirectly identifies an individual.
- Cookies: Small files stored on a user’s device to collect data about website usage and enhance the browsing experience.
3. Types of Personal Information We Collect
We collect various types of personal information depending on your interactions with us:
- Personal Details: Name, date of birth, nationality, gender, and identification details (e.g., ID card or passport number).
- Contact Information: Phone number, email address, and postal address for communications and order processing.
- Financial Information: Payment information such as credit card details, bank account numbers, and payment transaction records.
- Transaction Information: Purchase details, order history, warranty information, and complaints related to products or services.
- Membership Information: Loyalty program details, points balance, and membership status.
- Technical Information: IP address, device type, browser type, and browsing activity.
- Location Information: Device location when accessing our Services (if enabled).
4. How We Collect Your Information
We collect your information through:
- Direct Interactions: When you make purchases, register for an account, participate in promotions, or contact us for support.
- Automated Technologies: When you interact with our website, we automatically collect technical data via cookies and similar technologies.
- Third-Party Sources: Analytics services, such as Google Analytics and Facebook Pixel, which help us understand usage patterns and improve user experience.
5. Use of Your Personal Information
We use your personal information for the following purposes:
- Service Delivery: To process and complete orders, manage your account, and provide customer support.
- Marketing and Communications: To send promotional offers, updates, and special offers (with your consent as required by law).
- Personalization: To tailor content, products, and offers based on your preferences.
- Data Analysis: To perform internal analysis, market research, and develop customer profiles to improve our Services.
- Legal Compliance and Security: To comply with Thai laws and regulations, prevent fraud, and protect the safety of our users.
6. Cookies and Tracking Technologies
Our Services use cookies to collect information about your interaction with our website. Cookies enable us to enhance your browsing experience, analyze traffic, and tailor content to your preferences. You may control cookie preferences through your browser settings; however, disabling cookies may limit access to certain features.
For more information, please refer to our Cookies Policy.
7. Sharing of Personal Information
Above Diamond respects your privacy and does not sell personal information to third parties. We may, however, share your information with:
- Service Providers: To support operations, including payment processing, order fulfillment, and customer service.
- Legal Compliance: To comply with legal obligations or respond to lawful requests by public authorities.
- Business Transactions: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
8. International Data Transfers
If your data is transferred outside Thailand, we ensure that adequate protections are in place, as required by the PDPA, including contractual agreements to safeguard your data in compliance with Thai standards.
9. Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law, such as for tax, legal, and accounting requirements.
10. Your Rights Under Thai Law
As a user in Thailand, you have specific rights under the PDPA, including:
- Right to Access: You may request access to your personal data held by us.
- Right to Rectification: You can ask us to correct any inaccurate or incomplete information.
- Right to Deletion: Under certain conditions, you may request that we delete your data.
- Right to Restriction: You may request that we restrict the processing of your data.
- Right to Data Portability: Request that we transfer your data to a third party of your choice.
- Right to Withdraw Consent: Where consent is required, you may withdraw it at any time.
To exercise these rights, please contact us at dpo@abovediamond.com. We will address your request per the PDPA’s requirements.
11. Security of Your Information
We prioritize the security of your data, employing industry-standard measures such as encryption and access control to prevent unauthorized access, use, or disclosure. Although we strive to protect your information, please note that no security system is impenetrable.
12. Children’s Privacy
Our Services are not directed at children under 18, and we do not knowingly collect personal data from minors. If we become aware that we have inadvertently collected data from a minor without parental consent, we will delete it promptly.
13. Links to Third-Party Websites
Our Services may contain links to third-party websites, which have their own privacy policies. Above Diamond is not responsible for the content, privacy policies, or practices of any third-party sites.
14. Changes to This Privacy Policy
We may periodically update this Privacy Policy to reflect changes in our practices or legal obligations. Updates will be posted on this page, and we encourage you to review it regularly. Any changes are effective upon posting.
15. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Above Diamond
Email: dpo@abovediamond.com
Phone: +66 80-964-6654
Address: 229 Fuangnakorn Road, Wangburapapirom, Phranakorn, Bangkok 10200, Thailand